Author: Peter Lillis
Our social media content team has had a very busy week with clients, generating blog posts and creating engagement for all. To provide some insight into our day-to-day duties as effective social media marketers, here’s what’s happening on our clients’ blogs.
The Seen – Official Blog of EXPO CHICAGO
As interest and buzz begin to grow for EXPO CHICAGO 2012—Chicago’s International Exposition of Contemporary/Modern Art and Design— we’ve been busy building support for the art community here and abroad. First, our Paris contributor paid a visit to La Concierge, one of the City of Lights’ top sculpture galleries. Next, we gave tribute to artist Mike Kelley, known for his fantastic, abstract sculptures based on the social and cultural issues of the modern day. And finally, our local contributor interviewed prominent gallerists John Corbett and James Dempsey, of Corbett vs. Dempsey, following a solo performance by clarinetist James Falzone.
Urban Life, Collected – Official Blog of The Lofts at Roosevelt Collection
Our social media program for The Lofts at Roosevelt Collection is at full-steam, with great collaboration between their management staff and our content team. We recently posted about the newest promotional video for the property. This week, we chose to spotlight the filmmaker and resident, Andrew Cummings. And in keeping with our goal to be a South Loop resource, we developed two posts on great happenings in the neighborhood, including a local Super Bowl party.
Simply Magnificent – Official Blog for The Ritz-Carlton Residences, Chicago, Magnificent Mile
We’re proud to begin year three of the social media program for The Ritz-Carlton Residences, Chicago, Magnificent Mile! We’re proud of the fact that Simply Magnificent has earned a reputation as the leading online resource for ultra-luxury living in Chicago. This week, we showcased the art collection at the Museum of Contemporary Art, gearing up for a series of posts on The Residences’ collections, starting next week.
The Official Law Blog of Wexler Wallace LLP
The staff at Wexler Wallace LLP, trained by the Otherwise team over the past year, knows the power of engaging content, as evidenced by their fantastic posts on law, media and American politics. The most recent post comes from F. Paul Bland, Jr., a Senior Attorney for Public Justice. Bland reflects on “mandatory arbitration,” a controversial method of settling cases by the Supreme Court. This post marks the second major outside contributor Wexler Wallace has welcomed to their blog family, reflecting our hard work in recruiting external experts to expand the Wexler Wallace social media community.
Stay tuned for more developments from these great programs, as well as more great content from Otherwise Incorporated right here on our blog.
For courageous clients with an appetite for growing their brands, Otherwise is a strategic creative partner that cultivates game change by harnessing design, content and technology to challenge the boundaries of social media.
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